Last updated: [LAST UPDATED DATE]

This Privacy Policy explains how [OPERATOR NAME] ("we", "us", or "our"), the operator of CompareCarCosts (the "Site"), handles information when you use the Site. By using the Site, you agree to this policy.

1. Information we collect

The calculator. CompareCarCosts is a free tool, and its cost-of-ownership calculations run entirely in your browser (client-side). The figures and assumptions you enter are processed on your device and are not transmitted to or stored on our servers. You do not need an account or login to use the Site.

Contact. If you email us at [CONTACT EMAIL], we receive whatever you choose to send (typically your email address and message content). We use that only to read and respond to your enquiry.

Advertising and analytics data. We display advertising through Google AdSense. Google and its partners may collect certain information automatically through cookies and similar technologies, as described in the section below. Our hosting provider may also process standard technical data (such as IP address and browser type) as part of serving the Site.

2. Google AdSense and third-party cookies

This Site uses Google AdSense (publisher ID ca-pub-7710301287594459) to display advertisements. The following applies to that advertising:

• Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this and other websites.
• Google's use of advertising cookies — including the DoubleClick cookie — enables it and its partners to serve ads to you based on your visits to this Site and/or other sites on the internet.
• These cookies and similar technologies may be used for personalized advertising and to measure ad performance.
• Google and its partners may collect data such as your IP address, device and browser information, and interactions with ads.

You can learn more about how Google uses information from sites that use its services at policies.google.com/technologies/partner-sites.

You can opt out of personalized advertising by Google through your Google Ads Settings. You can also opt out of personalized advertising from many third-party vendors at www.aboutads.info. In addition, most browsers let you block or delete cookies through their settings.

3. How we use information

• To operate, maintain, and improve the Site;
• To respond to messages you send us by email;
• To display advertising that helps keep the Site free; and
• To protect the security and integrity of the Site and comply with legal obligations.

4. No sale of personal data

We do not sell your personal data. We do not share your email correspondence with third parties except where required by law. Advertising data collected by Google is handled by Google under its own policies, described above.

5. Data retention

Because the calculator runs in your browser, we do not retain your calculation inputs. We retain email correspondence only for as long as needed to respond to your enquiry and keep a reasonable record of our communication, after which we delete or anonymise it, unless a longer period is required by law. Advertising cookies are retained for the periods set by Google and the relevant vendors.

6. Your choices and rights

• You can opt out of personalized advertising using the links in section 2.
• You can block or delete cookies through your browser settings (some Site features may be affected).
• Depending on where you live, you may have rights to access, correct, or delete the personal data we hold about you, or to object to certain processing. To exercise these rights, contact us at [CONTACT EMAIL].

7. Children's privacy

The Site is not directed to children, and we do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us so we can delete it.

8. Changes to this policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the "Last updated" date above. Your continued use of the Site after changes take effect constitutes acceptance of the revised policy.

9. Contact

If you have questions about this Privacy Policy or how we handle your data, please contact us at [CONTACT EMAIL]. See also our Terms of Use.